Yearly Archives: 2010

Too soon old, too late smart… Passing the Torch in the Public Sector

“Human beings, who are almost unique in having the ability to learn from the experience of others, are also remarkable for their apparent disinclination to do so.” Douglas Adams

In a previous blog I spoke about the article entitled “Generation Y Challenges the Public Service,” by David Eaves which offers some interesting food for thought Eaves leaves the impression which is entirely justified that the public sector is frustrated by the dominance of Baby Boomers.

With the [...]

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Marketing Public Sector Programs has become a Real Challenge

Is it becoming impossible to successfully run effective government marketing campaigns?.

We are now living in an over-saturated communications society with a tremendous amount of  marketing noise. Multichannel, 24/7 media, 400 TV channels, explosion of digital media how do you break through all the clutter? It is becoming a herculean task and demonstrating once more  the importance of marketing  concepts like branding, positioning and  segmentation.  At our Centre our mantra of “strategy before tactics” has never been more relevant. [...]

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The erosion of charitable giving and some potential solutions to stop the bleeding

According to Statistics Canada Canada’s long tradition of supporting charities is showing signs of erosion.

The number of Canadians making charitable donations is falling sharply and the total amount donated has dropped by nearly $1-billion over the last two years. Meanwhile, the average age of donors has risen to 53, leaving many charities wondering where future funding will come from.

Figures released by Statistics Canada last week highlight a disconcerting trend for charities. The report showed that 5.6 million people donated [...]

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Politics today… terribly unforgiving and openly hostile.

“Democracy means simply the bludgeoning of the people by the people for the people”

Oscar Wilde

 

Gary Mason just published a piece in the Globe and Mail which we should be concerned about. Actually those who should be  most concerned are those of us who work in or with government.

Mason tells us that: Of the names being speculated as a possible successor to B.C. Premier Gordon Campbell, one of the more intriguing has been 2010 Olympic boss John Furlong. That [...]

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