3-Step Marketing Consultation and Training
CEPSM offers both public sector and non-profit organizations an easy and affordable way to acquire expertise from marketing strategists to help develop a successful marketing strategy/plan. The entire process can be completed in a very short time.
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Many organizations spend a lot of time and energy building strong brands —but they often fall short when it comes to strengthening their employer reputation.
“Employer branding” is no longer simply a concern for recruitment marketing; it is also a key component of effective organizational leadership. If organizations can’t attract, engage, and retain the right talent, they’re unlikely to achieve their goals and objectives. Continue reading “Employer Branding: Putting Money in the “Trust Bank””
As I pointed out in my post a few years ago, one of the big questions discussed in the public-sector, is should government be run like a business? In addition, we have seen many examples of business people running for office suggesting that they can improve government by running it like a business.
Continue reading “Should Government be run like a Business?”