I normally write on marketing topics but I just can’t help myself from commenting on Conservative MP and party leadership contender Kellie Leitch who wants to have a conversation on Canadian values. Leitch who is a medical doctor has been insisting lately that we consider a values test for prospective immigrants.
Many have criticized her proposal by saying it is impractical, since no one person or group can define or determine Canadian values.
The key point to understanding Canadian values is […]
Statistics are used much like a drunk uses a lamppost: for support, not illumination. Vin Scully
Four years ago I wrote a blog regarding my concern with government’s decision to cancel the mandatory long-form census questionnaire. Now actually I always felt that the government should rethink the census. Although the information we get from the census is great, for marketers and business much of the data comes to us too late. There has to be a way in this modern […]
I just read an article that Revenue Canada’s letters are full of gobbledegook according to an internal report. For example tax notices are so confusing, recipients are often not sure whether they owe money, a study found.
Based on my experience as a former public servant, writing like a bureaucrat takes a lot of practice. As Stephen Wilbers points out, of all the on-the-job writers, the bureaucrat is perhaps the most misunderstood and maligned. Although many people assume that […]