Employer Branding: Putting Money in the “Trust Bank”

Many organizations spend a lot of time and energy building strong brands —but they often fall short when it comes to strengthening their employer reputation.

“Employer branding” is no longer simply a concern for recruitment marketing; it is also a key component of effective organizational leadership. If organizations can’t attract, engage, and retain the right talent, they’re unlikely to achieve their goals and objectives. Continue reading “Employer Branding: Putting Money in the “Trust Bank””

Share