I thought my audience involved with social marketing would be interested in the following list of key evidence citations for Social Marketing (behaviour change) which was compiled with the Support of the International Social Marketing Association (ISMA) and all its affiliated national and regional associations around the world. (e.g Social Marketing Association of North America -SMANA) .
I am excited to officially announce the creation of the Social Marketing Association of North America (SMANA). SMANA is a professional membership organization, similar to regional associations in Europe and Australia and affiliated with the International Social Marketing Association (iSMA), but serving the professional needs of social marketers in Canada, Central America , the Caribbean, and the United States.
Over the last year a small group of social marketers and behavior change agents created SMANA’s value proposition, wrote the nonprofit bylaws and chose a payment system to officially begin accepting members. As we continue to build the organization, we want to make sure we are providing the support and resources social marketing professionals need.
I invite you to visit our website (smana.org) for more information. Joining SMANA gets you simultaneous membership in iSMA—so you don’t have to choose!
Want to know more? Interested in volunteering? Send a message to: contactSMANA@gmail.com.
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